Patrick Bieser, Founder of Titan CMS, will present his common sense approach to creating a usable and content rich web site.  Patrick couples his real world experience with his research on the most successful sites on the Internet today into a high energy and provocative presentation.

The session will present how to write for the web, identify common web content mistakes, and improve your search engine rankings and "stickyness".  And everyone will enjoy the "live looks" at web sites submitted from those in attendance.   

We will Cover:

  • Good Content vs. Bad Content.  How to Tell the Difference.
  • Real Examples from Current Websites
  • Different Content for Different Pages Types
  • 10 ways to Increase Traffic and Stickyness
  • Content Myths
  • SEO (Search Engine Optimization)
  • User Behaviors
  • Web 2.0 Content.  The Good and the Bad.
  • Navigation and Findability
  • Maintainability



Patrick Bieser is a recognized local expert in the strategic use of websites, ecommerce, and usability. He will couple his technical expertise with high energy and humor in what will be an enjoyable and provocative presentation.

Under Patrick’s leadership, Titan CMS has been used to produce hundreds of corporate websites for clients such as Briggs & Stratton, Ellsworth Adhesives, Mercola.com, Children’s Hospital, Snap-On Tool, Ziegler Co, City of Milwaukee, and American International Group (AIG).



Northwoods is the developer of Titan Content Management System (CMS) which offers powerful, yet user friendly, web authoring and editing for non-technical users. Our Titan CMS blends high functionality with superior usability and ease-of-use.


Writing for the web

April 30, 2009